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Food design - Beyond taste
We do not only react to the food we taste
but also to what we see, hear, smell and touch ...
it's a multi-sensory experience.
and it's a design process:
- 
THE WHY what is the desired effect aimed? 
- 
THE HOW what is the desired experience? 
- 
THE WHAT what objects/materials brings out that experience? 
- 
THE SENSE what are the sensory properties of the samples? 
- 
INTEGRATION what is the sensory experience going to be? 
- 
DESIGN translating the findings in a coherent design! 
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